LONDON 1 November 2007 - Panmure Gordon & Co is pleased to announce that has been appointed broker and financial advisor to leading high street sports retailer, JJB Sports plc. Chief Executive Tim Linacre commented: "JJB is an excellent addition to the suite of high quality firms that have selected Panmure Gordon as its broker and financial advisor. We are delighted to be working with such a strong high-street brand."